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    Validating the Hornik & Woolf approach to choosing media campaign themes: Do promising beliefs predict behavior change in a longitudinal study?

    Validating the Hornik & Woolf approach to choosing media campaign themes: Do promising beliefs predict behavior change in a longitudinal study? 由 Robert Hornik, Allyson Volinsky, Shane Mannis, Laura Gibson, Emily Brennan, Stella Lee, Andy S.L. Tan

    出版 2018
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